ShoutBack is a powerful crowdsourcing tool for activism.
Raise AwarenessThe social component creates early awareness, coordinates activity and provides tools to promote effective response.
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Focus the MessageThe media component promotes thoughtful media coverage by sharing talking points and sending early alerts.
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Provide Financial AssistanceThe gifting component enables financial assistance from kindred souls and corporate partners.
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ShoutBack harnesses media coverage, monetizes it, then gives financial assistance to the victims of hate mongering. The first version of the app targets activities of the Westboro Baptist Church which organizes hundreds of hateful protests every year against churches, in schools and at military funerals. Groups like these rely on their ability to cause conflict and create a spectacle. ShoutBack turns the tables on them by marshaling resources, coordinating responses, and turning divisive activity into united action.